Universal Clean. Galactic Value.

Comet is often looked over for flashier, more expensive cleaning products. But in reality, Comet can do so much -- get rid of grime, limescale, and burnt on food. Plus, it won't break the bank. So we leaned into Comet's super cleaning power, and created Captain Comet, the ultimate cleaning superhero. And like any good superhero, he has to have an evil arch nemesis -- General Grime, a supervillain on a quest to turn the Universe into a scum covered wasteland. With The Adventures of Captain Comet, we took a forgotten, old brand and made it cool again. While showing just how powerful Comet's cleaning products are.

Agency: The Escape Pod
Copywriter: Lauren Sitterly Art Director: Krista Stanley ACD: Austin Arnold Illustrator: Daniel Goldfarb